Depot

Depot is a Russia-based branding agency with 22 years in the field and membership of GLBA, an international branding alliance. It builds brands for consumer goods companies, running from early research and strategy through to naming, identity and packaging.

What Depot offers

• Brand strategy and positioning — shaping how a brand is placed in its market.
• Naming — creating brand and product names.
• Visual identity — logos and identity systems, including rebrands.
• Packaging design — packs for food, drink and household products.
• Environmental graphics — branded graphics for physical spaces.
• Research and brand audits — market research and reviews of existing brands.

Who it works with

Consumer brands in Russia, Kazakhstan and wider markets. Listed projects include a Baikal 1977 water rebrand with the Chernogolovka group, positioning and identity for Artel, Green Love dairy packaging, a water brand called Blanc Bleu aimed at Central Asia, Russia and Europe, the Wonder Lab household chemicals range and a new logo for Magnum, a Kazakh retail chain.

Key facts

• Based in: Russia
• Experience: 22 years in branding
• Alliance: member of GLBA