Dear Friends AB

Dear Friends AB is a full-service creative agency in Gothenburg, Sweden, that turns business goals into brand and campaign work. It describes its approach as building friendships between brands and people, and it works closely with clients from early in each project. The agency covers consumer, business-to-business and life science markets.

What Dear Friends AB offers

• Brand development: shaping how a company, product or service is defined and presented.
• Creative campaigns: advertising ideas that serve strategic or tactical business aims.
• Digital experiences: online work that brings brands to life for their audiences.
• Engaging content: material produced for B2C, B2B and life science clients.

Customers and markets

Its client list spans energy, industry, transport, healthcare and sport, and includes Volvo Trucks, Volvo CE, Stena Line, Tele2, AstraZeneca, Coloplast, Chalmers, Göta Energi and IFK Göteborg.

Key facts

• Based in: Gothenburg, Sweden
• Ownership: co-owned by its staff together with external financiers
• Quality process: client work reviewed under the Regi quality assurance process
• Markets: B2C, B2B and life science