Caylor Solutions

Caylor Solutions is a marketing agency that works only with education, helping universities, colleges and K-12 schools tell their stories. Its services span brand strategy, websites and digital marketing, with particular experience among smaller institutions.

What Caylor Solutions offers

• Strategic branding — shaping messaging and identity around what makes an institution distinct.
• Websites — site redesigns and campaign microsites for colleges.
• Digital marketing — online campaigns to support student recruitment and enrolment.
• Communications planning — strategic plans for recruitment and fundraising.
• Fundraising materials — content for advancement and campaign launches.
• Capacity building — training in-house teams to use marketing tools and media themselves.

Who it works with

Clients quoted on its site include Cedarville University, Carson-Newman University, Carolina College of Biblical Studies and the Association for Biblical Higher Education.

Key facts

• Sector: higher education and K-12 schools
• Extras: a blog, a podcast and marketing tools for schools