Camelo Communications

Camelo Communications is a marketing agency owned by Hispanic founders and independent of any group, working from Orlando in Florida and Hartford in Connecticut. It plans and runs campaigns aimed at Hispanic and multicultural audiences across the United States, with a focus on mission-driven organisations.

What Camelo Communications offers

• Strategy and research: audience insight, cultural research and message testing behind each campaign.
• Branding and creative: brand identities, visual systems, graphic design and art direction built to work across cultures.
• Total market campaigns: messaging adapted for diverse communities rather than translated word for word.
• Digital and social: paid media, SEO, email, PPC and bilingual social media management and content.
• Media and public relations: media planning and buying across TV, radio, print, digital and outdoor, plus press work and crisis communications.
• Latino Readiness Assessment: a programme that checks how ready an organisation is to serve the Latino market.

Customers and markets

It works with health systems, public and behavioural health bodies, nonprofits, government, agriculture and food, and financial services. Earlier work also covered travel, retail, legal and higher education clients.

Key facts

• Based in: Orlando, Florida and Hartford, Connecticut
• Founder: Wilson Camelo
• Ownership: Independent and Hispanic-owned
• Languages: English and Spanish