Blue Dog Media Group

Television spots, billboards, websites and social posts for local businesses in southwest Ohio are all made under one roof at Blue Dog Media Group. The agency, based in Dayton, calls itself a full-service advertising and marketing firm and says it has won awards for its work.

Local roots, a data-led method

The agency says it believes in fostering long-term success for local businesses and that being from Dayton itself helps it understand the work behind a small firm. Its stated philosophy is to strip away the red tape that traditional agencies hide behind and to keep to a set of principles that put the client's interests first. Each plan is customized to a budget and aim, and it combines tested traditional marketing with modern techniques and measurable, data-backed results.

The full list of services

The site names strategy and planning, digital marketing, traditional advertising on radio, in print and on billboards, video production, graphic design and branding, analytics and reporting, market research and consumer insights, and public relations and event planning. Popular items include audience segmentation and targeting, campaign planning, website design, search engine optimization and both organic and paid social media.

Online and content work

Digital clients get help with building and improving a site, producing ads on several platforms, communicating with a digital audience and entering new markets. The agency says its digital department offers plans for different budgets. It writes content with search in mind, including blog posts and landing pages meant to bring in leads, and says it researches each piece so that it can help a company rank higher and attract better-qualified inquiries. On social media it can build a company's presence, create ads and develop content for its audience, giving the business more control of its online reputation.

What it promises

Blue Dog says it can ensure television ads get prime slots and websites draw more visitors. It describes its team as experienced, passionate and able to work for clients of any size.