Big Red

Big Red is an Australian advertising and marketing agency that produces campaign work for large national brands. It combines creative, production and technology teams so that work can be turned around quickly and at volume.

Products and services

• Brand and campaign development: ideas that run from the first customer touchpoint through to landing pages and campaign sites.
• Path to purchase: retail marketing execution and optimisation.
• Automated display advertising: a Dynamic Display framework that generates large sets of display ads in a short time.
• Film, video and animation: an in-house unit shooting year-round, from TV commercials to quick social posts.
• Retail technology and marketing automation: systems supporting customer retention and engagement.
• Insights and design: a data team working with media platforms, and a design studio creating brand identities.

Who it works with

The agency works with major Australian brands and names Coles, BHP and Optus among its clients.

Key facts

• Based in: Australia
• Production: in-house film and animation unit
• Clients named: Coles, BHP, Optus