Anepco Advertising Company

Anepco Advertising Company runs roadside billboards along Chilean highways and has worked in outdoor advertising since 1911. It rents large signs on major routes and also writes and designs the message, arguing that a highway sign has only a moment to be noticed at speed.

Products and services

• Highway billboards: signs of 48 m² placed along main national routes.
• Creative design: advertising artwork and wording built to be read quickly from a car.
• Printing and installation: producing and fitting the sign faces with attention to safety.
• Results reporting: regular visual reports so campaigns can be adjusted.
• Brand video: filmed storytelling sessions that turn a company's story into communication material.

Clients

Companies of different sizes and industries, both B2B and B2C, use Anepco to reach drivers across Chile.

Key facts

• Based in: Chile
• Operating since: 1911
• Network: signs along highways from the Coquimbo region to Araucanía, plus the Santiago to Valparaíso roads