Agency Squid

Agency Squid is an independent creative and brand agency in Minneapolis. It mixes business consulting with creative development, and it also launches and grows brands of its own, which it says informs the advice it gives clients.

What Agency Squid does

• Business strategy and consulting: insight-led planning, brand foundations and go-to-market thinking.
• Brand identity and design: building and refreshing how brands look and speak.
• Integrated campaigns: creative development for campaigns across channels.
• Content production and creative operations: producing and managing ongoing content.

Who it works with

The agency works largely with consumer brands, especially drinks, food, lifestyle and travel. Clients named include White Claw Hard Seltzer, Hard Rock Hard Seltzers, SixSip Hard Refreshers, Silver Oak, FitVine Wines, Costa Farms, Zesty Paws, Smith Road Collection, Sun Country Airlines, the American Gem Trade Association and the Monaco Board of Tourism.

Key facts

• Based in: Minneapolis, Minnesota, United States
• Ownership: independent
• Own brands: launches and runs brands of its own