< Go to Software Library Understand your customers and engage them intelligently through powerful, just-in-time analytics tuned to your company strategy FirstRain delivers a precisely personal view into your customers, markets, strategy, and competition

Personalized insight into your business world

FirstRain makes it easy to understand complex customers and markets, giving you a tremendous competitive advantage Our powerful, SaaS-based analytics solution automatically discovers new sales and lead-generation opportunities, market development strategies, and even new ways to mitigate risk

Predictive analytics tell your sales, marketing, and executive teams where to spend their time and how, delivering deep customer knowledge in real-time *FirstRain provides precise, high-value intelligence for sales, marketing, strategic planning and more. Using a combination of advanced AI, expert curation and custom filtering, FirstRain extracts the most actionable and relevant insights from hundreds of thousands of trusted global sources and delivers concise, up-to-the-minute summaries that tell you exactly what you need to know about your prospects, customers, competitors, industries and target markets.

Monitor your target markets

Powerful heat maps let you see what’s happening as it unfolds, highlighting the companies and business drivers that are currently trending in your target markets

Know who to call

The “Who To Call” panel keeps you up to date with alerts on “Deal Threats & Accelerators,” “Reasons to Check-In,” as well as “Good to Know” content Access it anywhere, from the app or through your daily email brief

Stay on top of your competitors

See what’s new, including key developments, management changes, and more for all your top competitors

Get up and running fast with fully-included onboarding

Your Unlimited subscription includes a four-phase onboarding package for every new solution Depending on the complexity of the product, you can expect a successful deployment in 6-12 weeks

Extend FirstRain with pre-integrated bundles

Connect FirstRain with another product from the software library to quickly and easily add value to your deployment

Aurea CRM + FirstRain

With FirstRain, Aurea CRM tells sales reps where to spend their time and how, using predictive analytics to identify deal threats, accelerators, and valuable reasons to check in The result? More opportunities, more customer engagement, and more revenue

Unlimited ways to unlock value

Enhance an existing solution, replace a costly point product, or try something new with zero risk With your Aurea subscription, every product is all yours

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