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Venture capital firm

PLG Ventures

Santa Monica pre-seed and seed investor run by former CEOs who coach founders on leadership

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About PLG Ventures

PLG Ventures is an early-stage venture firm in Santa Monica, California. It provides pre-seed and seed money to technology-enabled startups, and its partners are former chief executives who work closely with founding teams.

What PLG Ventures offers

Pre-seed and seed funding: a quick, direct process for founders who are raising.
Leadership development: coaching on leadership skills and emotional intelligence.
Company culture support: help laying a base for scalable growth.
Advice through the ups and downs: listening and perspective from operators who have led companies.

Who it works with

Founders of technology-enabled startups, especially in Southern California, where the firm's founder has been an active early-stage investor.

Key facts

Based in: Santa Monica, California
Founder: Peter Goldberg, who was formerly president and CEO of AmTrust Bank
Active since: 2015

Profile written by TrustList from the business's own published information, Oct 2026.

What the business tells TrustList

Founded: 2015 (11 years) evidence sent

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