Cremalab

Cremalab, which now trades as Crema, is a design and technology consultancy in Kansas City. It helps organisations decide what is worth building, design it and launch it, and it also works on the way product teams operate.

The firm was founded in 2009 by George Brooks and Dan Linhart, and is described as a mix of business consultancy, creative studio and software agency.

Products and services

• Product strategy: helping clients imagine, prioritise and decide what to do next.
• Product experience: designing and building digital products from concept through launch.
• Product practice: fixing team clarity, accountability and momentum.
• AI disruption due diligence: reviews for investors and software firms, as cited in its case studies.

Customers and markets

Its site names private equity, construction, cybersecurity, finance and insurance among its sectors.

Key facts

• Based in: Kansas City, Missouri, USA
• Founded: 2009
• Partnerships: Official Miro solution partner