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IT Product Company

Ratio

Bournemouth fintech software company building simple comparison, switching and conversion tools for consumers

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  • Web Development
  • JavaScript
  • United Kingdom
  • eCommerce
  • +8 more
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About Ratio

Ratio is a fintech software company in Bournemouth. It was set up in 2013 around the idea that financial products should be easier to understand and buy, and it describes itself as a start-up.

What Ratio offers

  • Choose Wisely — a personal finance comparison site.
  • ProTools — fast software behind that comparison service.
  • Remora — an on-site conversion tool using AI and machine learning for online shops.
  • Switch and Autosave — tools that help users find a better deal from lenders.

Who it works with

Ratio serves consumers directly through its comparison products and works with commercial partners in financial markets.

Key facts

  • Based in: Bournemouth, England
  • Founded: 2013
  • Recognition: listed in the Sunday Times Tech Track 100

Profile written by TrustList from the business's own published information, Oct 2026.

Categories & features

  • Web Development
  • JavaScript
  • United Kingdom
  • eCommerce
  • PHP
  • UI/UX Design
  • E-Commerce Development
  • Web Design
  • .NET
  • AngularJS
  • HTML5
  • CSS3

Rankings

As of 2026-10-05. Organic ranks only; sponsored placements are never ranks.

What the business tells TrustList

Founded
2013 (13 years) evidence sent

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