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IT Product Company

Marchex

Call tracking and conversation analytics software that links customer calls to marketing and sales results

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About Marchex

Marchex is a conversation analytics company that studies customer calls and other interactions. Its software shows marketing, sales and service teams what happens in those conversations and what to do next.

Services

  • Call tracking: from simple tracking to keyword-level attribution across search, social and display advertising.
  • Conversation intelligence: AI analysis of calls to surface customer intent, missed opportunities and trends.
  • Agent performance measurement: satisfaction scoring on each conversation and review of human and AI agents.
  • Alerts: notices about missed appointments and negative customer experiences, for follow-up.
  • Integrations: links to analytics and advertising platforms.

Clients

Its material targets marketing teams, sales teams and customer experience leaders, with tailored offerings for automotive dealers, home services and healthcare providers.

Profile written by TrustList from the business's own published information, Oct 2026.

Categories & features

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