Kezzler

Kezzler is a software company that builds product traceability technology. Its cloud platform assigns every individual item a unique, secure identity so the product can be followed through the supply chain and out to the consumer. Brands in several industries use it.

What Kezzler offers

• Traceability — links data on products, batches and lifecycle events across systems and partners, from manufacture to end of life.
• Compliance — gathers and organises product data that regulators require, including Digital Product Passports and FSMA 204 reporting.
• QR engagement — turns QR codes into trackable consumer interactions with content that changes by product, place or campaign.
• Smart packaging — makes packaging a digital channel for product information, sustainability disclosures and brand content.

Who it works with

The platform serves global brands in fast-moving consumer goods, food and drink, agriculture, luxury, industrial goods and pharmaceuticals.

Key facts

• Platform: cloud-based, built on standards-based technology
• Product lines: Scanbuy QR Engagement, Scanbuy Smart Packaging, Compliance and Traceability