The true-real time solution that embraces and augments existing systems to provide unequaled operational visibility, control, efficiency, and unique customer experiences - to accelerate a retailer's growth and profitability.

Built on a relentless commitment to unbiased and best-for-purpose technologies, that our customers know they can depend on.

As a proven mission-critical application, with billions of transactions served, ab-initio has enterprise-class security, scalability, and business-continuity built-in – yet has the lowest total-cost-of-ownership in the industry.