Black Swan Data

One company, two arms: Black Swan Data and Fethr. Together we share the same mission: helping today’s businesses transform the way they create value from data using the power of technology, data science, and prediction.

Black Swan Data understands and predicts consumer behavior and trends more accurately and further ahead than anyone else. This is how we empower leading companies like PepsiCo, Unilever, Danone, and Mondelēz to act smarter and faster to get to market first.

Fethr combines connectivity, data and predictive analytics to create superior travel experiences. Through our partnerships with Panasonic and Gate Group, we help the world’s leading airlines improve their passenger satisfaction and increase profitability.

Since 2011 we’ve spread our wings across the UK, Hungary, the USA and South Africa and now employ 260 people (and counting) in our offices worldwide.

We’re data scientists, developers, insights consultants, analysts, designers, engineers, and marketers. But first, we’re entrepreneurs, driven by making the impossible possible. We believe in moving fast and breaking new ground. Using the most sophisticated data science and AI techniques around, our game-changing products and solutions are helping global companies answer tough questions. And it’s getting us noticed.

• Featured in the London Stock Exchange’s 1000 Companies to Inspire Britain 2019

• Ranked 79th in the 2018 Financial Times FT1000 Fastest Growing Companies in Europe

• Deloitte Top 50 Fastest-Growing UK Tech companies 2017

• APEX Award for Best Inflight Entertainment Innovation 2017

• Ranked 6th in the 2017 Financial Times FT1000 Fastest Growing Companies in Europe

• Ranked #1 fastest growing SME in the Sunday Times Export Track 100 2016

• Sunday Times Sage Start-Up 15 - 'UK's Fastest Growing Start-Up 2015'​

• Sunday Times Tech Track 100 "Ones To Watch"​ 2014