Basebuilder

Basebuilder helps businesses register new customers through performance-based marketing campaigns. Founded in 2007, it runs on a campaign platform developed over about a decade, which lets it roll out activity internationally while meeting local rules.

Its campaigns aim to raise omnichannel sales for clients.

What Basebuilder offers

• Lead generation — gathers registrations and prospects for clients.
• Marketing insights — collects data on audiences and campaign response.
• Performance campaigns — pays attention to measurable results.
• Custom solutions — adapts campaigns to the goals of each sector.

Who it works with

It serves retail, e-commerce, fast-moving consumer goods and product manufacturers. Named clients include Deichmann, Rituals, HEMA, Tchibo, C&A, Hunkemoller and Procter & Gamble.

Key facts

• Founded: 2007
• Reach: services in 16 countries