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IT Product Company

Scrunch

Platform that tracks how brands appear in AI search and prepares websites for AI agents

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About Scrunch

Scrunch is a software platform for brands and agencies that want to be visible in answers from AI search tools. Its stored profile described an influencer-marketing database, but its current website describes a different product focused on AI search visibility.

The platform is aimed at companies whose customers increasingly research products through AI agents rather than visiting websites directly.

Products and services

  • Monitoring and citations: shows how a brand is presented and cited in AI answers.
  • Agent traffic analysis: examines visits to a website by AI agents.
  • Site optimisation: advice on improving how AI systems read a site.
  • Agent Pages: delivers content prepared specifically for AI agents.
  • Insights and shopping views: recommendations and product-level AI search performance.

Who it serves

Enterprises and agencies working for clients.

Key facts

  • Product name: Agent Experience Platform, shortened to AXP
  • Customers: over 500 companies, according to its website

Profile written by TrustList from the business's own published information, Oct 2026.

Categories & features

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