Samba.ai

Samba.ai is a customer data platform for retailers. It joins online and store data into single customer profiles and uses AI to predict behaviour. The company started in 2012 as a data analysis business.

What Samba.ai offers

• Customer profiles — merging online and offline data without silos.
• Predictive models — forecasts of customer lifetime value, churn risk and product interest.
• Segmentation and personalisation — matching offers to audience patterns.
• Marketing channels — email, web, push and in-store experiences from one hub.
• Store analytics — product and supply analysis at store level.
• Expert services — consulting and one-off analytics projects.

Who it works with

The site says over 300 customers use it, from startups to large enterprises. Its retail and grocery clients appear in published case studies.

Key facts

• Founded: 2012