OSC Innovation

OSC Innovation is an Italian studio that designs custom projects around new technology. It began in 2003 as a university spin-off and now works for clients in Italy and abroad.

What OSC Innovation offers

• Events and live shows — designs and delivers events, including 3D projection mapping and robot and drone performances.
• Immersive installations — interactive and immersive set-ups for museums, venues and brand spaces.
• Virtual and augmented reality — apps for AR, VR and 360-degree viewing, plus social and web-based XR.
• Audio, video and lighting services — technical production for live events.
• Digital content and marketing — 3D and multimedia content, web marketing and social media work.

Who it works with

Clients named by the firm include automotive brands, energy and media companies, cultural institutions and public bodies. It reports projects in Europe, the USA, China, Mexico and Nigeria.

Key facts

• Based in: Italy
• Founded: 2003
• Structure: four divisions called Events, Virtual, Digital and Hype
• Partnerships: works with the robot maker Kuka on entertainment robotics