noBSdigital

noBSdigital is a niche consultancy for web analytics implementation. Its founder has about ten years in the industry and has audited many analytics setups, finding the same common problems repeatedly.

What noBSdigital offers

• Analytics implementation — set-ups that go beyond basic page-level tagging.
• Implementation audits — reviews of existing analytics tracking to find and fix typical faults.
• Agency support — plain-spoken help so agencies can deliver results for their own clients.

Who it works with

The founder started the business to fill a gap in specialist analytics services. It aims at small and medium-sized agencies and, through them, at their clients. It says most organisations and agencies lack the expertise for anything more than the simplest tagging.