dotdigital

dotdigital is a marketing automation company that began in a London pub in 1999. Its Engagement Cloud combines customer data, campaign tools and cross-channel activity in a single platform. The firm has more than 350 employees and offices on four continents.

What dotdigital offers

• Marketing automation — customer journeys that trigger relevant messages, such as cart recovery emails and SMS reminders.
• Personalisation — campaigns across email, web and mobile built on behaviour, order and preference data.
• Loyalty and retention — tools for rewarding customers and building advocacy.
• AI agents — a segment agent that builds audiences from plain descriptions and a content agent that drafts messages.
• MCP server — lets an AI tool read dotdigital data and add leads to lists.
• Research — quarterly benchmark and trend reports drawn from its own platform.

Who it works with

Marketers who want to run personalised campaigns without relying on data teams.

Key facts

• Founded: 1999, London
• Team: more than 350 employees
• Channels: email, SMS, web, mobile and WhatsApp