young startup from Stuttgart with a lot of passion for democratic processes and the necessary know-how for the future
Smily
Vacation rental management software with channel manager, booking websites, payments and AI tools for property managers
- Founded 2010
About Smily
Smily is a property management system for holiday and vacation rentals, sold as BookingSync before the rebrand and still operated by BookingSync SAS. It helps owners and managers run anything from a handful of rentals to portfolios in the thousands, with distribution, payments and guest communication handled in one place.
What Smily does
- Channel manager: distributes properties to Vrbo, Airbnb, Expedia, Booking.com, Marriott Homes & Villas, HomeToGo and Google Vacation Rentals while preventing double bookings.
- Direct booking website: a customisable site where guests can book without going through a marketplace.
- FinTech tools: card, Airbnb, Booking.com and direct booking transactions gathered in a single dashboard, with automatic owner payouts and split payments.
- Guest messaging: one inbox for conversations across channels.
- Revenue and operations: dynamic pricing, team task management and a mobile app.
- Smily AI: tools that improve listing photos and text and generate videos.
Clients
Vacation rental owners and property managers, including firms that have grown from a few properties to hundreds or thousands on the platform.
Key facts
- Based in: France
- Operator: BookingSync SAS
- Former name: BookingSync
- Other offer: Cancellation Protection for short-term rental professionals
Profile written by TrustList from the business's own published information, Sep 2026.
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