Fresh Relevance

Fresh Relevance is a personalisation platform for marketing teams. It aims to show each customer content that suits their situation at the time, and to support their journey however they choose to engage with a brand. It is based in London and Boston.

What Fresh Relevance offers

• Individual targeting — content matched to a person rather than a segment.
• Contextual content — messages adapted to timing and circumstance.
• Customer journey support — consistent experience across the channels a customer uses.
• Revenue optimisation — tools meant to improve return on marketing activity.

Who it works with

Marketers responsible for customer experience and revenue.

Key facts

• Based in: London, UK, and Boston, Massachusetts
• Type: personalisation software