Primetime Partners

We support the founders and organizations that create meaningful new products, services and experiences in the under-served, trillion dollar global sector of Aging We accelerate business growth through our direct-to-consumer marketing expertise, our strategic distribution partners, synergies across portfolio companies and an engaged network of advisors Also core to our mission, we unlock the talent and expertise of experienced older adults as founders and business builders

There is a seismic global shift in the composition of our population The global population aged 60+ numbered 962 million in 2017 and is projected to double by 2050 to reach nearly 2 1 billion Older Adults also control 60% of the US net worth, not to mention the trillions that health plans and our government spends on this segment As an investment platform, Primetime Partners identifies and builds the businesses that provide the products, services and experiences to satisfactorily address the needs for this 25% of our population We support transformational companies that bring joy, purpose and dignity to the next chapter of our lives

Senior Living As a Service (SLAS)

Social Housing Home Renovation  IoT monitoring

Fitness/Fall Prevention

Social Isolation Behavioral Economics/ Change Nutrition

Aging-Specific Financial Products

Financial/Health Plan Advice Employment for Older Adults

Cognitive Preservation & Care

Dental Services Rehab/Post Surgery Care Auditory/Eyesight Care

Caregiver Coordination

Caregiver Workforce Solutions Geriatric Care Management Palliative Care/End of Life Care We'd love to connect with founders, leaders and thinkers who care about aging