CapitalG

CapitalG is the independent growth fund of Alphabet, Google's parent company. It invests in technology companies that are moving from start-up to scale-up, and pairs its funding with hands-on operating help.

A dedicated in-house growth team works alongside a network of senior Google advisors and go-to-market specialists. The fund says it was set up to pass on lessons from Google's own scaling experience.

Services

• Growth-stage investment: funding for a small number of consumer and enterprise technology companies.
• Growth team support: account leads who start building tailored programmes soon after each investment.
• Business model and sales help: work on business models, customer introductions and marketing channels.
• Hiring and training: executive and technical recruiting support, plus leadership and engineering training.
• Security reviews: checks carried out with Google experts.

Clients

Companies making the step into growth, with three stated investment areas. These are enterprise infrastructure, security and data; fintech and crypto; and consumer marketplaces and services.

Key facts

• Parent: Alphabet
• Engagement length: from a few expert sessions to many months, as needed