emailHygiene

emailHygiene is a data quality product from Webbula. The company describes an end-to-end approach: checking data when it is collected, cleaning it as it ages and adding further details to build a fuller profile. The stated goal is safer email sending and more personal customer contact.

What emailHygiene offers

• Verification at capture: checks data as it enters the systems of the company.
• Data clean-up: removes records that have gone stale.
• Data enhancement: adds extra data points to contact profiles.
• Email sending support: helps organisations mail with more confidence.

Clients

Organisations that hold large contact lists and rely on email for marketing, or that want their customer data checked and kept current as it ages.

Key facts

• Vendor: Webbula
• Category: email verification