VerticalResponse

VerticalResponse is an email marketing platform, now part of Deluxe, serving small businesses and nonprofit organisations. It lets users write, schedule and measure email campaigns without technical skill.

What VerticalResponse offers

• Email creation — build emails and match their look to a brand.
• Scheduled sending — automate when messages go to contacts.
• Landing pages — pick a template, edit and publish with no coding.
• Campaign reports — open rates, clicks, devices and locations.
• Surveys — design and send questionnaires to learn what customers care about.
• Autoresponders and email series — automated message sequences.

Who it works with

Busy entrepreneurs, small and large businesses and nonprofits.

Key facts

• Owner: Deluxe
• Customer base: over one million businesses, according to the vendor
• Also offered: a full-service email marketing option