RapidSoft

RapidSoft is a software company working from Russia. Its site centres on automating loyalty programmes, and earlier text also describes outsourced development.

What RapidSoft offers

• Loyalty system — a ready set of software parts, a customer account area and access to a partner network for earning and spending bonuses.
• Customer data platform — analysis of buyers by location, basket size and more.
• Communication tools — contact databases, surveys and mailings with reporting.
• Marketing automation — reward and messaging rules triggered by events.
• Dedicated development teams — teams that can later be separated to give clients full control.

Who it works with

Retailers, banks and online businesses.

Key facts

• Experience: more than 12 years supporting customer retention