Havas Edge

Havas Edge plans and buys advertising with a focus on measurable return, and sets out to stay with clients over many years rather than acting as a self-serve platform. Its office sits in the San Diego area of California, and it balances brand building with return on ad spend.

What Havas Edge offers

• Strategic media planning: tailored media plans that set the base for measured growth.
• Linear TV buying: television buying carried out by fully commissioned buyers.
• Connected TV: targeted CTV campaigns that reach audiences on streaming platforms.
• Digital, search and social: digital investment plus search and social media advertising.
• Data science: analysts who turn campaign data into insights, with analytics and attribution services.
• Health Media Hub: performance media for pharmaceutical brands, aimed at both healthcare providers and patients.

Who it serves

The agency works with brands from early-stage firms through to companies nearing a public listing, and with single-channel as well as omnichannel advertisers. Testimonials on its site come from DraftKings, Norton LifeLock and The Hartford.

Key facts

• Based in: San Diego area, California, US
• Client tenure: an average of 5.7 years, as stated by the agency