Freelance Digital Marketers

A group of independent specializts, Freelance Digital Marketers offers online marketing work to businesses on a remote basis. Each member works in a particular field, and the group presents itself as a platform of experienced freelancers who can be hired for one area of work or for a broader digital marketing brief. Clients speak directly to the strategist on their project, who sets goals and agrees the technical approach with them. The group says its aim is to help clients reach their business objectives efficiently, bringing together search engine work, paid advertising, content and email.

Paid search and Google Ads management

The paid search specializt is a Google Ads consultant with more than six years of experience. The work covers Google search ads, Bing Ads, display advertising and social media advertising, with keyword research, ad creation and performance tracking used to produce qualified leads and a stronger return on investment. The consultant is presented as a certified pay-per-click specializt.

Technical and local SEO

The SEO specializt has more than ten years of experience in technical search optimization, covering strategy, site performance and local search. The group describes organic SEO as the approach that helps a business rank in search results and remain visible when a customer looks for its products or services. The work includes improving a website's performance and search score, and making sure the site meets search engine guidelines.

Content, email and social marketing

A generalist consultant with more than ten years of experience covers SEO, social media, content marketing, email marketing and Google Ads. Content marketing aims to create and promote relevant, valuable and consistent material for a target audience, and email marketing covers retaining customers, reactivating lapsed contacts and sending direct offers. The group describes its role as providing a framework, with guidance on how a campaign is progressing and what can be done to fill gaps in a client's pipeline.

Websites built for search

The group also builds websites set up to meet search engine guidelines. The design and structure of each site are intended to help it perform in search results and to convert visitors, combining technical SEO with a user experience that lets people find what they need.

A local search example

One example on the group's website is a lash and brow salon that wanted better search visibility. The group built a well-optimized website in line with search engine guidelines, then used local SEO to help the business rank ahead of nearby competitors. Another example is a massage and beauty center that was helped to build brand awareness through targeted pay-per-click campaigns, which the group says made the business appear in search results straight away.

Freelance Digital Marketers is a group of independent specialists that businesses can hire for online marketing work. Each member covers a particular field, and clients deal with them directly to set goals and agree the technical approach.

What Freelance Digital Marketers offers

• PPC and paid social: Google search, Bing, display and social media advertising, led by a consultant with over six years in the field.
• SEO: technical and local search work, strategy and site performance fixes, led by a specialist with over ten years' experience.
• All-round digital marketing: SEO, social media, content, email and Google Ads from a generalist with over ten years' experience.
• Website builds for search: creating sites set up to meet search engine guidelines.

Who it serves

The group works with businesses of all sizes; a cited example is a lash and brow salon it helped with local search.

Key facts

• Members: Khushboo Thakkar (PPC and social), Vaibhaw Bhargava (SEO) and Ravi Ahiriya (general digital marketing)
• Delivery: Remote