Frederick Swanston

Frederick Swanston is a brand and marketing agency that draws on data-driven insight to help brands matter more to the people they serve. It points to Alpharetta, which it calls the technology city of the South, as its home and has built specialist practices around a few sectors.

What Frederick Swanston does

• Brand strategy: using data and research to define a brand's role and position.
• Healthcare marketing: campaigns shaped by knowledge of a fast-changing healthcare market.
• Homebuilder branding: creating brand personas for residential builders.
• Fintech marketing: marketing and creative work for financial technology companies.
• Creative services: creative production backed by close client service.

Clients

The agency serves healthcare organisations, homebuilders and fintech firms, alongside other clients such as the retailer Jo Ann Fabric & Craft Stores.

Key facts

• Based in: Alpharetta, Georgia, United States
• Sector focus: healthcare, homebuilding and fintech