Flagship Research

Flagship Research runs a market research facility in San Diego, California, built around in-person focus groups and product usability studies. Alongside its rooms and labs it recruits participants and manages projects for research clients, and it also collects data out in the field.

What Flagship Research does

• Focus groups: three suites, each pairing a conference room with a viewing room behind one-way mirrors, private client entrances and project management.
• Participant recruiting: sourcing respondents for studies, with every recruit validated.
• Usability testing: two labs fitted with ceiling-mounted cameras, an on-site technician, an observation suite and recording of up to ten screens at once.
• Data collection: mystery shopping, intercept and in-store interviews, customer and employee satisfaction studies and car clinics.

Customers and markets

The management team reports having run more than nine thousand projects for over a thousand clients, and client feedback mentions recruiting for work in New York.

Key facts

• Based in: San Diego, California, United States
• Facilities: three focus group suites and two usability labs