
Genexod


Why is it professional sports teams produce some of most remarkable high performers on the planet? Simple – they dedicate themselves to their craft Well, so do we
Farsiight’s team bring to the table a deep specialisation in Performance Marketing & Creative combined with in house experience working on the tools at high growth online companies
A partnership with Farsiight gives you access to this IP along with the cumulative benefits associated with driving Performance Marketing campaigns for other leading companies exclusively in your vertical
We leverage the worlds best communication and project management software to put you, our partner, in the centre of everything we do
We’ll collaborate on Slack, meet face to face via Zoom, provide custom reports through Google Data Studio and give you complete visibility over projects in Monday
A zero-tolerance for complacency sits at the heart of our company culture As your partner, we are relentless in the pursuit of new strategies and opportunities that will move the needle on your companies growth
Power Diary partnered with Farsiight to help drive down the Cost Per Acquisition on Google Ads, which had quickly spiralled out of control whilst expanding into new international markets Our strategy involved rebuilding the campaign structure from the ground up The result was a significant reduction in CPA, increase in free trials, all whilst further scaling ad spend Building on this momentum, Farsiight launched a new Facebook/Instagram Ads campaign that, together with Google Ads, produced record-breaking months for Power Diary
Increase in Free Trials Increase In Ad Spend
Squid Socks® partner with Farsiight before they got their big break airing on national US television on ABC’s Shark Tank™ Initially, Squid Socks® were at ground zero in terms of their digital strategy, so our first goal was to rapidly setup and optimize key sales acquisition channels like Facebook Ads & Google Ads to capitalize on the Shark Tank™ exposure Over the two years that have passed since their big night on Shark Tank™, Farsiight has played an instrumental role in scaling the brands D2C sales through Performance Marketing to over seven figures in revenue
TradeMutt partnered with Farsiight during a scale-up phase of their business and challenged us with pushing the envelope on creative whilst also penetrating new market segments Our goal was two-fold; build off the solid foundations already laid in Paid Social with a new creative direction and acquire new scale through Google’s Network Using TradeMutts’ Wildside Workwear collection drop as the testing platform for our strategy, we put all pieces into play and delivered a record month across all metrics
Revenue from New Channels Return on Ad Spend
Truckit is Australia’s largest online freight marketplace which every month hosts millions of dollars of freight work on the platform Farsiight partnered with Truckit to help profitably scale up the demand side of the marketplace through Google Ads As always with marketpaces, the initial challenge was understanding the nuances between supply and demand and how these correlate to our paid advertising efforts As a result of our teams’ relentless drive to push out new strategies, we’ve been able to scale spend 3x profitably contributing to strong year on year revenue growth for Truckit
Increase in Ad Spend
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