Eureka! Research

Eureka! Research is a market research agency that began in 2016. It works across many sectors but concentrates on the home interest field, guiding clients through each step of a research project.

What Eureka! Research offers

• Market research projects: studies that inform product development, marketing and project planning.
• Face-to-face interviewing: in-person interviews, including research carried out in people's homes.
• Quick polls and focus groups: run through its own community of tradespeople, called Voice of the Trade.
• Free research reports: Sector studies published for download.

Who it serves

Builders, manufacturers and merchants in housebuilding, plumbing, bathrooms and decorating. Named clients include Taylor Wimpey, Dulux Trade, Wolseley, Polypipe and Mira Showers.

Key facts

• Founded: 2016