Eridium

Eridium is a digital marketing agency that works with large international brands. It bases its campaigns on data about what consumers are looking for, aiming to raise a brand's reputation, reach and interest.

What Eridium offers

• Search marketing — work to improve visibility in search results and bring new visitors to a client's site.
• Social media — campaigns and monitoring of conversations about a brand across social platforms.
• Display and e-commerce — advertising and online retail marketing built around consumer intent.
• Reputation management — content and story work to improve how a company appears on employer review sites such as Glassdoor.

Who it works with

Its published case studies focus on IT services and technology companies, including a conversational AI platform that ran a multi-campaign programme with the agency. The work covers brand story, content creation and analysing online conversations to shift sentiment.

Key facts

• Focus: search, social, display and e-commerce
• Recognition: an industry award for a search campaign, as stated on its site