Cordvana

Cordvana is a marketing agency that builds its work around multicultural branding. It serves founders, small companies and independent professionals who want a clearer position online, and it also takes on events and experiential projects.

Products and services

• Branding: brand identity and the stories a business uses to connect with its audience.
• Social media management: running social channels and building engagement with the community a brand serves.
• Digital advertising: paid campaigns planned as part of a wider strategy.
• Email marketing and data analysis: newsletters and campaigns, with analysis of how they perform.
• Web development: building sites and linking them with social channels.
• Strategic guidance: coaching so clients learn to understand and run their own online presence.

Customers and markets

The agency targets entrepreneurs, small businesses and professionals. It describes a process that runs from research through ideas, strategy and creative work to full delivery of a campaign, with the aim of turning followers into repeat customers.

Key facts

• Focus: multicultural marketing
• Services: marketing, branding and events
• First step: an introductory meeting to discuss a prospective client's needs