Promoly

Promoly is a promotion service for music and audio. Artists, labels and PR teams upload a release and send it to DJs, radio contacts, bloggers and journalists. The company says thousands of customers have run campaigns through it since 2014.

What Promoly offers

• Promo campaigns — send a track with artwork and release details, then follow who opened, played and downloaded.
• Feedback — a rating and written comment can be required before a download unlocks.
• Shareable reports — results gathered in one campaign report for the artist, label or PR team.
• Pre-saves and smartlinks — links built around a release, including a Spotify pre-save for albums.
• Reminders — a follow-up to contacts who did not listen the first time.
• Sender profiles — separate display names and logos for each label or client.
• Event campaigns — promotion for gigs and festivals, with ticket tiers and lineups.

Who it works with

Musicians, labels, PR agencies and podcasters. Users can use their own contact list or add named tastemakers who asked to receive music in a given genre.

Key facts

• In operation since: 2014
• Extras: an AI assistant drafts release copy