Lapidot Digital P.R

Lapidot Digital P.R is an agency that combines public relations with digital marketing. Its team traces its roots to print journalism and says it has worked in communications for around thirty years, moving from newspapers into online channels.

Products and services

• Digital public relations: media outreach and campaigns built around news and opinion leaders.
• Paid social advertising: campaigns on a major social network, with sales results reported for a tour operator.
• Organic social content: content strategies that grow a following without paid promotion.
• Awareness campaigns: pro bono work, such as a health awareness project that recruited public figures.

Who it serves

The agency describes itself as built for advertisers who want more customers and more sales. Its case studies include a safari park, a public figure's social account and a charitable campaign.

Key facts

• Team: dozens of media, digital and social media professionals
• Experience: about thirty years