Heinzeroth Marketing Group

Heinzeroth Marketing Group is a marketing agency in Illinois that specialises in building-materials manufacturers and home-improvement brands. It supports a brand's position in the market, in stores, and among the contractors and architects who influence purchasing.

What Heinzeroth Marketing Group does

• Strategy: planning for brands that need to stand out in a crowded market.
• Creative: graphic design, packaging and messaging.
• Merchandising: in-store material and retailer-focused work.
• Digital and inbound marketing: websites, online campaigns and retail e-commerce channels.
• PR and social media: content marketing, influencers and earned media.

Who it serves

The agency serves DIY consumer brands, architectural and building products, and professional-trades suppliers. Case studies on the site include Culligan, Raynor Garage Doors, Horton Automatics and Endicott.

Key facts

• Based in: Illinois, United States
• Focus sectors: architectural products, professional trades and consumer DIY
• Extras: publishes advice for retailers and product marketers