Capture Commerce

Capture Commerce is a digital marketing consultancy that helps online retailers and lead generation firms win more traffic from search and turn more of it into sales. The work is led by Tom, who handles search engine optimisation and conversion projects for clients directly.

What Capture Commerce does

• Ecommerce SEO: work to raise organic search rankings and the volume of useful visitors a store receives.
• Conversion rate optimisation: watching how real users behave on a site, then adjusting design and copy to close gaps in the buying journey.
• Content marketing: planning shareable content aimed at a firm's ideal prospects and distributing it to build an audience.
• Analytics and KPI tracking: mapping the buyer's journey and setting up measures that flag problems and opportunities early.
• Shopping cart abandonment analysis: reviewing where shoppers drop out before completing an order.

Who it works with

The firm focuses on ecommerce businesses and companies that depend on generating leads. Client recommendations on its site come from an exhibit display maker, an equipment dealer, a landscaping company and a marketing agency.

Key facts

• Clients served: 139, according to the site
• Focus: SEO and conversion for online stores and lead generation
• Legal entity: Capture Commerce Inc