Publishing Factory SA

Publishing Factory SA runs the back-office and marketing systems for companies that sell publications or products through digital marketing. It was created in 2015 so that clients can concentrate on designing and selling. Its French-language website describes a platform covering the whole customer lifecycle.

What Publishing Factory SA offers

• Customer lifecycle management — subscription contracts, collection, reconciliation, VAT, and digital, paper and parcel delivery.
• Payments — card and SEPA direct debit transactions, with tracking and reconciliation.
• Customer relationship tools — a self-service area where customers change, pause, resume or cancel subscriptions.
• Tracking and business intelligence — metrics such as lifetime value and return by customer cohort.
• Emailing and automation — targeted messages built on that data.
• Video production — content for media clients.

Who it works with

Publishers in natural health, alternative medicine, real estate investment, finance and economics. It says it manages over 2 million customers on their behalf.

Key facts

• Founded: 2015
• Site language: French