Database360

Database360 supplies business-to-business data and lead generation for firms selling into Africa and the Gulf. Based in Cape Town and women-owned, it has more than 23 years in the field and operates under CG Consulting. It builds contact lists, qualifies leads and runs outbound campaigns, mainly for technology companies.

What Database360 offers

• Bespoke data lists — corporate contact databases for South Africa and other African countries, including CIO and C-level datasets and ISP/MSP lists.
• Lead generation — outbound prospecting that produces qualified sales leads.
• Appointment setting — booking meetings with decision-makers for client sales teams.
• B2B telemarketing — phone campaigns into corporate markets.
• Email marketing — campaigns using its business contact lists.
• Market research — technology surveys and research to guide market entry.

Who it works with

Its clients are technology vendors and distributors expanding across southern, eastern and western Africa and the Middle East; it names AWS, Oracle, Dell and NTT among them.

Key facts

• Based in: Cape Town, South Africa
• Experience: more than 23 years
• Ownership: women-owned, operating under CG Consulting
• Compliance: data handled in line with South Africa's POPIA