Crosscan GmbH

Crosscan GmbH supplies systems that measure footfall and analyse retail data. It built what it describes as the first cloud-based retail analytics platform over twenty years ago.

It writes its own software and offers a full-service model.

What Crosscan GmbH offers

• People counting — visitor and passer-by numbers and dwell times.
• Demographic insight — analysis of customer structure.
• Queue management and heatmaps — real-time views of store activity.
• Staff planning — scheduling based on actual visitor numbers.
• Benchmarking — anonymous comparison against a database covering over 25,000 locations.

Who it works with

Globally active retail chains, shopping malls and property operators. It supports over 1,000 brands in more than 25,000 stores.

Key facts

• Counting accuracy: 98 percent, as stated
• Privacy: GDPR-compliant