Lighting Beetle

By balancing customer needs and the company expectations we perfect your services

We train Customer Experience skills and mindsets to nurture customer-centricity

Redesign of a product page with a strong brand concept Digital strategy synchronising multiple channels Forming a future-capable insurance organization

Paving pleasant customer journeys for 15+ milion users world-wide in

automotive telco insurance e-commerce

52 doers & explorers

We are bizarre and fun to be around But mainly, we strive to get the job done

Good design arrives from inquisitive minds

10 Commandments of Product Discovery

If you don't want to risk investing thousands of euros in an undesirable or unprofitable functionality, pay enough attention to Discovery – the phase of exploring product ideas

Alžbeta Ivanovičová 3rd May, 2023

Lighting Talks* on CX in culture

Join us on Wednesday, 29 March 2023, online or in person at the newly reconstructed Slovak National Gallery in Bratislava, Slovakia Free admission, registration required

Michaela Koklesová 14th March, 2023 Prepare for your customer interview properly with our 8-page cheatsheet Learn to ask smart questions with well-curated advice from experienced UX researchers

Dominika Babulicová 20th February, 2023 What's your destination? Let's draft the roadmap together over coffee