Far Reach

Far Reach works from Iowa, building custom systems for businesses that need technology to solve problems specific to them. The firm says it works together with a client's own team and puts people first, backed by transparent communication from the start of a project.

The company lays a process over that relationship. It says the process is designed to prioritize value, reduce risk and check each step as the project goes, so that the finished system meets the expectations of the business and its users. The firm argues that software for a complex problem has to rest on listening, analysis, validation and careful prioritizing before any code is written.

Listening, analysis and validation before building

Far Reach describes the first phase of a project as a shared effort to understand the problem. The team listens to the client and its users, analyzes what they need and validates those needs before deciding what to build. The company says the work is then prioritized so that the most valuable functions come first. It presents this early phase as the way a client avoids spending money on the wrong system, and as the reason clients feel sure about later investment decisions.

Agile development with the client's own team

Development follows agile and scrum methods. The firm says it develops, tests and demonstrates functionality in short cycles, with the client's team involved at each step. Problems can then be found early, and the client sees working parts of the system before the whole project is complete. The company describes the working relationship as a partnership in which decisions are shared with the client.

Custom systems for manufacturers, clinics and inspection work

The company's examples show the range of its work. One is a custom interactive builder for athletic uniforms, made for a manufacturer. Another is a web based fundraising platform for an online portal. A third is a native iOS and Android app built with a clinic in Iowa. A fourth is a custom web application that streamlines its website inspection process for a company that carries out inspections. Each is presented as a system built around the way its users work.

Support after launch

The company says it stays with clients after a system goes live. Its work continues into supporting and enhancing the system, so that it keeps serving the business and its customers for years. The firm links this to its commitment to clear communication, and it treats the launch as the start of the system's working life rather than the end of the project.

Consulting on technology decisions

Far Reach also offers consulting alongside development. It describes consulting as a way to help a business decide what technology it needs and how a system should be shaped before it is built. Its stated approach combines technical and creative vision, so that a system is sound in engineering and suited to the client's market and its customers.