1minus1

1minus1 is a creative agency that works only in the video games industry. Its designers, marketers and web engineers serve studios and publishers of every size, from independent teams chasing a first hit to large AAA companies launching new platforms. The agency says it has more than ten years of experience in games.

What 1minus1 offers

• Websites and platforms — game and studio websites plus web platforms, some used by millions of players.
• Branding and creative — identities for studios and for individual game properties.
• Marketing and campaigns — campaign strategy and activation tailored to each title, at any stage of development.

Who it works with

Clients range from indie developers to AAA publishers worldwide. Published case studies include campaigns for Lords of the Fallen 2 and Hell Let Loose.

Key facts

• Sector: video games only
• Experience: more than a decade in games
• Case studies: seven on its site