Explainfy

Explainfy is an animation studio that turns business ideas into explainer videos. Its view is that visual content works better when it is humanised, so it helps companies show customers what they do and how it benefits them.

What Explainfy offers

• 2D character animation — moving characters or mascots in bright colours.
• Whiteboard animation — simple drawings that make complex concepts easy to follow.
• 3D animation — logo animation, video and 3D characters.
• Motion graphics and typography — animated text and graphics.
• Screencasts and testimonial videos — software walk-throughs and customer stories.

Who it works with

Businesses that need to explain a complicated business model or product. The studio says it has made content for internationally known brands.

Key facts

• Format range: whiteboard, 2D, motion, 3D, screencast and typography
• Approach: videos are tailored to the client's target market and likely buyer