Braly Image Group Studios

Video and animation from Chattanooga

Braly Image Group, which uses the name BIG Studios, is a creative services company in Chattanooga, Tennessee, working across much of the south-east United States. It says it was founded in 2001 and produces video, commercial animation and motion graphics for companies, trade associations, charities, schools and universities, entrepreneurs, artists, startups and private individuals. Its summary of itself is simple: it makes motion pictures, whether for a television commercial, a website, sales and marketing or training.

Which kinds of video it makes

The studio lists corporate, product, web and branding videos, aerial and drone footage, onboarding and training videos, long and short form commercials, and animation. It describes this work as award winning, including an ADDY award, and offers it to web platforms, manufacturers, advertising agencies, documentary producers, startups and artists. It also offers video placement, so that finished films are distributed for the client when asked.

How a video gets made

The studio describes its process in three stages. Pre-production starts with the client and studio working as one team to find ideas, followed by a script, which the studio can write or refine; it calls the script the key to everything. For animation, storyboards and character designs come next. Locations are scouted or an office is used, and casting covers spokespeople, actors and, for animations and radio spots, voice talent auditioning from a large pool.

Production is the filming, or for animation and motion graphics the point at which animators work through each scene. The team includes a director of photography and a director who have each worked in broadcast video production for over twenty years.

Post-production is the stage the studio calls the hardest: editors assemble the material, the producer reviews drafts, and the approved film goes to the client. Clients then share it on social media, add it to their websites or send it to broadcasters.

Live, virtual and hybrid events

The site adds that the studio also produces events that mix live, virtual and hybrid formats. Its team handles platform selection, broadcast production, content creation, speaker management and event design.

The team and what it makes

Its small team includes a producer who spent nearly two decades making broadcast commercials and original programming for a local television station, and an illustrator and animator who leads work on motion graphics and 3D.

Braly Image Group Studios, known as BIG Studios, produces video, animation and motion graphics from its base in Chattanooga, Tennessee. The studio covers much of the south-east United States and handles projects from first idea to final placement.

What Braly Image Group Studios offers

• Corporate and brand video: company films, product videos, branding pieces and onboarding and training videos.
• Commercials: long- and short-form spots for television, the web and social channels.
• Animation and motion graphics: animated explainers and reels, with storyboards and character design.
• Aerial and drone filming: overhead footage for promotional work.
• Pre-production: concept development, scriptwriting, location scouting and casting, including voice actors for animation and radio.
• Post-production and placement: editing, finishing and help getting videos in front of viewers.

Who it serves

It makes videos for businesses, corporations, trade associations, non-profits, academic institutions, manufacturers, advertising agencies, start-ups and artists. Recent work shown includes pieces for U.S. LawShield and the Chattanooga Airport.

Key facts

• Based in: Chattanooga, Tennessee
• Founded: 2001
• Recognition: ADDY Award for video production