Initsoc Limited

Initsoc Limited runs digital marketing for brands that want to sell or communicate across Hong Kong, mainland China, Taiwan and international markets. The agency began in 2014 and combines data-driven strategy with its own marketing technology.

Products and services

• Content planning and marketing: including audience segmentation and social performance reports.
• Web and app development: Facebook chatbots, WeChat mini-programs and e-shops for China and overseas.
• Campaign work: festive and online-to-offline social campaigns, localised Chinese social content, and Instagram filters.
• Video and animation: production for social channels.
• Search and advertising: Google search optimisation and advertising, social ads in China, Hong Kong and Taiwan, and influencer and retargeting strategy.

Clients

Organisations of different types in Asia and elsewhere that need help with Chinese social media platforms and advertising networks.

Key facts

• Based in: Hong Kong
• Founded: 2014
• Offices and specialists: Hong Kong, Shanghai and Taiwan